The images below are revised branding concepts based on our feedback
This logo is much simpler and hopefully with be more recognisable and eyecatching.
The colours yellow/gold and blue have very positive conotations in China, hopefully this will be benificial to our airline.
The Brand name is "Qu fei" which means "Go fly"
This image is the plain bird with no text, this would be used in such situations as on the tail of the the plane.
This banner could be used to go across the top of paperwork, tickets and webpages.
This more general logo could be used for staff uniforms or for branded products,
it can be used in similar situation to the plain bird but when text is also deemed necessary,
perhaps as the brand becomes more well known the text would no longer be needed as the bird on its own is more elgant.
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